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Senior/Lead Product Designer

Led and enhanced the product design experience across the trading platform, mobile app, and wallet. Evolved the product from a simple exchange into a multi-product crypto ecosystem by launching new features, scaling the design system, and delivering seamless trading experiences across spot, perpetuals, portfolio management, and onboarding flows. Also collaborated closely with product, engineering, and leadership teams to shape product strategy, improve usability, and drive a consistent cross-platform experience.

backpack.exchange

Portfolio

The portfolio presents holdings in a clear, digestible format that highlights balances, allocations, and performance without overwhelming the user. Information is grouped logically so users can quickly understand their exposure and track how their assets are performing over time. The left navigation on desktop provides a persistent view of accounts, making it easy to switch between them while maintaining context.

Points

The Points page makes user activity across the platform visible, measurable, and rewarding. It aggregates actions like trading, holding assets, and participating in campaigns into a single, easy to understand metric, giving users a clear sense of progress over time.

Badges and achievements are built into the experience to highlight clear milestones tied to specific behaviors, turning engagement into visible accomplishments. Together, they add motivation and personality while keeping the interface clean and intuitive.

Lead Product Designer

Nxchange is a next-generation stock exchange enabling direct trading between companies and investors. We developed a bold new identity and a flexible trading platform designed to operate both as a standalone exchange and a scalable white-label solution, combining accessibility, transparency, and institutional-grade functionality.

nxchange.com